Karnataka Bank has launched its centenary campaign, ‘Bharat Ka Karnataka Bank’, celebrating 100 years of trust, excellence, and resilience in the banking sector. The campaign, jointly executed by Havas Media India and Havas Worldwide India, highlights the bank’s ability to adapt to changing times while upholding its core values. Through this milestone celebration, Karnataka Bank reinforces its commitment to innovation, inclusivity, and customer satisfaction, shaping the future of banking in India.
Key Highlights of Centenary Campaign
- Emphasizes the bank’s legacy of evolution over the past century.
- Showcases Karnataka Bank’s expansion beyond Karnataka, resonating with customers nationwide.
- Represents a vision for the next 100 years, focusing on adaptability and growth.
New Product Launched on 101st Founder’s Day: To mark this historic occasion, Karnataka Bank introduced two innovative banking products:
1. ‘KBL Stri’ – A Women-Centric Savings Account
- Designed for women from all walks of life, including homemakers, professionals, and entrepreneurs.
- Aims to empower women financially with exclusive benefits and services.
2. ‘KBL One Family Banking Programme’
- A family-linked banking solution that integrates multiple family members under one ID.
- Offers tailored benefits, shared privileges, and seamless access to banking services.
Significance of Karnataka Bank’s 100-Year Journey
- Legacy of Growth: From a regional bank to a nationwide banking institution.
- Customer-Centric Approach: Continuously evolving to meet the financial needs of diverse customers.
- Commitment to Innovation: Introduction of modern banking solutions to cater to new-age banking demands.