Amul: First Indian FMCG Company to Cross ₹1 Trillion Turnover

Amul has achieved a historic milestone by becoming the first FMCG company in India to cross a ₹1 trillion turnover, marking a significant moment in India’s consumer goods and dairy sector. The company recorded around 11% growth in FY26, driven by strong domestic demand, global expansion, and diversification into value-added dairy and nutrition-based products.

Growth Drivers

Strong Domestic Expansion

  • Aggressive distribution push in smaller towns (population >5,000)
  • Deep rural and semi-urban market penetration

Global Market Expansion

  • Expansion of fresh milk products in Europe and the United States
  • Strengthening international footprint

Product Diversification

  • Focus on emerging segments: Probiotics, Protein-based products and Organic dairy
  • High demand for value-added products like: Buttermilk and Cheese

Cooperative Structure & Revenue Details

  • Marketing arm: Gujarat Cooperative Milk Marketing Federation
    • Reported ₹73,450 crore revenue in FY26
    • Growth: 11.4% YoY
Why Difference in Turnover Figures?

Total ₹1 trillion turnover includes:

  • Sales by multiple cooperative unions under Amul brand
  • Cattle feed sales (included in total but excluded in GCMMF revenue)
Structural Strength of Amul Model
  • Cooperative network of 18 district unions
  • Strong farmer-based supply chain
  • Over 1,200 product offerings
  • Extensive distribution network and brand recall
  • Global Presence: Operates in 50+ countries
  • Expansion Plans: Targeting 10 new international markets (Africa & Southeast Asia)

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